L11: 80 ACT: Choose a design for your website

We have chosen the design below. This design fits the best towards the products Imschoot sells. 

Why do we prefer this design? Well, Imschoot sells all kinds of gardening products both for the professional companies as for the leisure gardeners. Imschoot doesn’t need a complicated and overflowing webshop at all. What the company do need is a clear and user friendly website/webshop.

This webshop is the ideal example on which Imschoot can rely on. We suggest Imschoot to utilize this design, but use green as backgroundcolor. The reason for that is quite obvious: Imschoot sells gardening products, the most suitable color for these kinds of products is green off course. Green is also one of the current utilized colors we use in our webshop.

Furthermore, we also suggest Imschoot to retain this easy layout, because customers don’t want to loose lots of time buying products online. A clear and plain easy layout will encourage people to visit a website or webshop. An unclear and overflowing webshop/website has the opposite effect. Imschoot can utilize different rubriques such as “garden equipment”, “machinery” and “transport.”

The pictures below are showing you one of the rubriques of this design example, namely the bycicle rubrique. This page is giving visitors clear information representing some nice pictures, product information and promotions (former vs current prices). “Less is more” is an expression which would be able to produce lots of benefits… .